Email is our most pervasive, most heavily used, communications technology…and perhaps the one technology for which we have . . . no plan.
An Executive Dialogue:
Your Email Communications Strategy

This program was facilitated on May 14 by senior consultants from Ellipsis Partners and Beaconfire Consulting, and enhanced by nonprofit leaders from associations, advocacy groups, foundations and unions.

Participants had a rare opportunity to exchange perspectives on the power, reach and risks of this tool, and to debate the controls--of policy and technology--that should be a part of any nonprofits' strategic planning.

Program
In making the case for an email strategy, we discussed four facets of email communications:

You can review the complete presentation, including the group discussion points.

Finally, we shared a variety of resources to help associations and nonprofits as they consider developing an email strategy. That resource list is available here.

Questions? Email Dina Lewis or call 202/320-3060.


Participating Organizations

American Association of Colleges of Pharmacy

American Association of Physics Teachers

American Farmland Trust

American Gas Association

American Speech-Language-Hearing Association

Association for Career and Technical Education

Corcoran Gallery of Art

Democratic Leadership Council

EMILY's List

Greater Washington Society of Association Executives

Military Officers Association of America

Charles Stewart Mott Foundation

NAHB Research Center

NARAL-Pro-choice America

National Parks Foundation

National Safe Kids Campaign

ULLICO