Web Marketing, eMarketing, Integrated Marketing. Whichever term you prefer, we're talking about using the power and reach of the Internet to extend your marketing message and improving your service offering. That may include building your brand, gathering market research, cultivating new markets, promoting your products and services, and providing online customer service features.

On this page we've compiled our recommended resources for Internet Marketing.

You're launching a new web site, a new product or service, a branding campaign. How can you use the Web as another tool in your marketing toolkit? Let us help you understand the marketing power of the Web, explore the tools that will serve your agenda, and put together a plan for results. Let's talk...

Web Marketing Essentials - Marketing professionals are not necessarily Webmasters, and Webmasters often don't have a background in marketing. Yet in many small-to-midsize organizations, the same person has to wear both hats. When there just isn't the budget to hire a marketing firm to manage your site, learn what you and your staff can do on your own. Read more about in in our brochure.

Web Site Analysis - Is it time for a site redesign? What else could you be doing…what else SHOULD you be doing? Let our team perform a detailed analysis of your current site and provide you with expert recommendations on where to go next. Let's talk...

Member Surveying - Surveys can be a powerful and efficient data-gathering tool. Ellipsis Partners works with your existing knowledge base to construct a valid survey instrument. We can support paper-, fax-or web-based surveying as well as help you market the survey and interpret the results. Let's talk...

Focus Groups - You can get amazing market intelligence if you just ask for it. Our consultants have designed, facilitated and analyzed national and local focus group events for strategic planning, technology initiatives, marketing feedback, and many more specialized purposes. Let's talk...

Traffic Analysis - Reading your web statistics is not an intuitive task. You may want guidance on how to extract the information that's important to you. We provide both on-site training for your staff, as well as offer ongoing traffic analysis as a client service. Let's talk...

Competitive/Partner Analysis - Your landscape of potential competitors or partners altered the minute you went on the Web, and it continues to change daily. Ellipsis Partners will identify the entities that most align with your market, mission, or message. We will help you learn from what they are doing well and where you may have opportunities to turn a competitor into a useful partner. Let's talk...

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